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Russia's ZPP uses POSCO's solution marketing to acquire quality certification from Russia's state-run gas corporation Gazprom

Date
Mar. 30, 2017
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  • - Using POSCO's API plate to acquire certification from the world's largest line pipe client just a year after installation for the customer
    - An excellent example of shared growth by providing a solution to a new steel pipe manufacturer

    On March 23, ZPP (Zagorsky Pipe Plant) acquired the quality certification of Gazprom, the largest gas producer in the world, with the API plate (API-X70) supplied by POSCO. Gazprom, the state-run gas corporation, is the world's largest gas producer which owns 17%

    On March 23, ZPP (Zagorsky Pipe Plant) acquired the quality certification of Gazprom, the largest gas producer in the world, with the API plate (API-X70) supplied by POSCO.

     

    ▶ On March 23, Russia's ZPP used POSCO's API plate to acquire quality certification from Gazprom, the largest state-run gas corporation in Russia. This photo was taken after ZPP executives visited POSCO on March 18 and concluded marketing consultation. (From second on the left) Yeong-hoon Cho, Export Section Leader of the API Plate Sales Group, Vyacheslav, ZPP Purchasing Manager, Denis Safin, CEO of ZPP, Sang-hyeon Kim, head of the API Plate Sales Group, Soon-geun Son, managing director of Hyosung, and Joon-gyu Shin, president of the Russian subsidiary

     

    Gazprom, the state-run gas corporation, is the world's largest gas producer which owns 17% of the world's natural gas reserves. It operates 17,100km of line pipes, of which APIs use 1.5 million tons per year.

     

    Russia is a vast market which demands more than 2 million tons of API plates a year, and was a major buyer of POSCO in the past, but as the local mills in Russia increased their supply capacity in the past few years, POSCO stopped supplying its products to Russia.

     

    As a result, POSCO visited ZPP several times from the early stage of operation with the aim of re-entering the Russian market, and proposed strategic cooperation. Through the cooperation between the quality design group, steelworks and research institute, they were able to stably pass the quality certification procedures of Gazprom.

     

    This Gazprom certification has enabled POSCO to rebuild its sales infrastructure in Russia. POSCO is planning to pursue shared growth with customers by further enhancing its solution marketing, e.g. steel plates with cryogenic toughness and equipment diagnostics support, for ZPP, and further reinforce its presence in Russia.



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